Cody Rhodes returned to WWE during WWE WrestleMania 38. One of the primary motive of his return was to win the WWE Champions that his family has never won. So he started using the phrase ‘finish the story’.
Cody Rhodes recently was on Busted Open Radio, where he was asked about multiple wrestlers using ‘finish the story’ phrase.
“I love that you give me credit for it (‘finish the story’ phrase) because there’s actually a debate. So, I said ‘finish the story’ in a promo before the Royal Rumble and it was on my weight belt last year. But Michael Cole is the first person I think who said it on broadcast. So I feel like it’s Michael. ‘Finish the story’ might be a Michael Cole (thing) because at some point, we’re gonna start looking for who came up with this.”
“I actually talked to Triple H about this a few weeks ago. When I said the game was using ‘finish the story’ as a theme and I see (Hulk) Hogan talking about his story, Undertaker talking about his story, Steve Austin talking about his story. I felt like, oh, I’ve done something. I think the last thing that felt like it spread like wildfire a little bit was ‘Bullet Club is fine’, and that was a fun, you know… being able to name FTR and those guys. That was a fun deal but this seems to be on a whole other level so…” (H/T: Post Wrestling)